It costs you money to advertise and make your phone ring. And when your phone rings it’ll cost you the business if the call isn’t answered by the right person.Your business phone in the wrong hands is a weapon of mass destruction.
If anybody took $100 from your till you’d jump up and down demanding payback. You’d drop everything else and go right off the deep end. You wouldn’t rest till you found the culprit. Would you?
Yet while you’re reading this your business could be losing hundreds…maybe even thousands of dollars…because of the way your employees and family members answer your business phone. Can you afford to let that happen?
How much of your business comes through the phone? How many of those phone calls are converted to sales or bookings? And how many missed calls do you have each week?
You might be mortified to learn that your employees or family members may have blown tens of thousands of dollars a year just by not being great on the phone!!
Take a hairdresser for example, whose customers phone for an appointment. What would it mean to their bottom line if they converted just two more calls to a $100 booking every day? Guess… In excess of $50,000 a year. If they’re missing up to ten calls every day you can hear $250,000 a year going down the gurgler! And add to that what it has cost you in advertising and promotion to make that phone ring…
It’s not about simply missing calls. Having a human voice instead of a recorded message maintains your business’s image and reassures customers that your company is legitimate, accessible and that their call means something.
So what is a phone call worth to you if it’s answered properly? What is your average sale worth? How many sales are you losing because of missed, bungled or non-returned phone calls?
How many more customers and sales could you get if this was fixed? Fix your phone answering. Find out how Smart can help you increase your phone sales right now.
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